Over 1 billion people Like posts on Facebook everyday by clicking on a thumbs-up icon usually situated somewhere in the right or left bottom corner of posts. But this might all change with the introduction of Reactions, which the company has announced today.

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Reactions is, as Facebook founder Mark Zuckerberg explains, a “more expressive Like button”  and will give Facebook users the ability to react to Facebook posts in a better way. Users have been asking for a different way to interact on Facebook, having the need to react to a post, but not necessarily in a positive way making a Like inappropriate in certain circumstances. Zuckerberg addressed this need in a Q&A in September 2015, confirming that Facebook was working on something to better the experience of reacting to posts other than to Like posts on Facebook.

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Enter Reactions. With this new way of expressing yourself on Facebook, users will be able to react to Facebook posts in a “simple and respectful” manner. By long pressing or hovering on the Like button (thumps-up icon), users will be able to have the following Reactions to posts:

  • Like;
  • Love;
  • Haha
  • Yay;
  • Wow;
  • Sad; and
  • Angry.

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Zuckerburg goes on to stress that it’s not a dislike button, but that “[Reaction do] give you the power to easily express sorrow and empathy – in addition to delight and warmth“.

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Facebook will give Reactions a test run in Ireland and Spain first, and will then roll it out to the rest of the world.

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