Tech companies are hardly ever known for their eco-friendliness. Mostly we see these tech companies as having colossal carbon footprints. However, the grass isn’t always greener on the other side and some tech companies are environmentally aware and take measures to minimize their ecological influences.
In a report cleverly called, Clicking Clean: Who Is Winning The Race To Build A Green?, Greenpeace explored which tech companies are making a commitment to the environment.
Tech companies are responsible for consuming approximately 7% of the global electricity. Greenpeace has been following the impact tech companies have on the environment since 2009 and has looked at how these tech companies plan on becoming more green ie. using 100% renewable energy.
Greenpeace has named Apple as the most green tech company for the third year in a row. The reason why Apple, together with Google, are the leaders amongst the tech companies. Both these tech companies continue to lead the sector in matching their growth with an equivalent or larger supply of renewable energy, and both tech companies continue to use their influence to push governments as well as their utility and IT sector vendors to increase access to renewable energy for their operations.
The report shows that tech companies like Google and Apple have certain percentages of its operations run on renewable energy and breaks down which of the tech companies are powered by natural gas, coal or nuclear. Apple, for instance, is powered by 83% renewable energy, 4% natural gas, 5% coal, and 5% nuclear. This is compared to other tech companies like Naver that only runs on 2% renewable energy, meaning the rest of its power is supplied by dirty energy, non-renewable energy sources like coal. Switch, which is one of the new tech companies to join the list, is applauded for its efforts to immediately move its operations onto 100% renewable energry resources.
With tech companies continuously dominating operations and constantly requiring more energy, it’s important that steps are taken to decrease their ecological footprints. President of Microsoft, Brad Smith recognises the need for companies to take renewable energy initiatives:
Across the tech sector, we need to recognize that data centers will rank by the middle of the next decade among the large users of electrical power on the planet.
The rest of the Greenpeace report explores how the digital world is being powered and how it can become greener. The report also looks at which barriers exist to creating a 100% renewably powered internet. You can check out the full report HERE.